Old Age Homes Enjoy Special Day with SM Bulacan Malls




Joining the world in honoring the elderly, SM City Marilao, SM City Baliwag and SM City San Jose Del Monte brought cheers and happiness with the “Serve More Love for the elderly” project.

Emmaus House of Apostolate in Malolos and God’s Grace Home Care Center in Quezon City were instantly filled with joy as volunteers from SM Bulacan Malls entertained the elderly with dance numbers, parlor games and their favorite songs from their era.

Elders and seniors got a heartwarming surprise as they were honored with gifts from SM Supermalls.

Each of the seniors received basic necessities such as toiletries, vitamins, new clothes, along with a hearty meal. SM Bulacan Malls in Marilao, Baliwag and San Jose Del Monte likewise donated groceries, health as well as household products.



“Apart from inculcating a sense of civic responsibility among our employees, the heart of our Serve More Love for the elderly project is to honor them (elderly), acknowledge their wisdom, and appreciate their contribution in our society” said SM City Marilao Human Resources Manager Prescila Salamat.

“Serve More Love for the Elderly” is one of the many projects under the Employee Volunteerism Program that is spearheaded by the Human Resources Department. The program aims to build a culture of volunteerism among employees by engaging them in activities that drive change in society to make a difference.

Over 119 seniors and elderly benefited in the project. Coinciding with the celebration of United Nations’ International Day of Older Persons, Serve More Love for the Elderly also aims to pay respect to the elderly while raising awareness on greater care for the well-being of older people.

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