Coca-Cola Philippines Features “3D Projection Mapping” at “Concert ng Bayan” Held at the Mall of Asia Concert Grounds



After the performance of Sarah Geronimo, Gary Valenciano and Rez Toledo (Somedaydream) of "Tuloy," the theme song of Coca-Cola's 100th year in the Philippines. An elaborate "Video Mapping" projected at the E-Comm Tower 2 in Mall of Asia Concert Grounds, was shown to the thousands of concert goers.The visual spectacle signifies the long-standing relationship between Coca-Cola and the Filipinos throughout the years; 100 years of shared happiness that shall continue to flourish in the next century!

The YouTube video above was uploaded by '3stanmartinez' and described it as "3D Projection mapping on E-Comm tower 2 at SM Moa for Coke's 100 years celebration." Definitely an eye candy! Optima Digital, Video Sonic & Grupo Lumina really did a great job on this one. This is actually the first time that I saw something like this :) Someone said that Coca-Cola did this first, in the Philippines but I overheard another one, "No, actually a detergent brand already done something like this." Nonetheless, Coke did it superbly! A lot of "Wow!!" was heard from the crowd.


“The Coca-Cola Concert ng Bayan is our gift to the Filipino teens whose positive spirit, refreshing creativity and passion for happiness have always been indestructible. In tandem with our Coca-Cola Happiness President Caloy, they have made this historic event possible! In this epic year, we are all-out in giving the whole nation more and more reasons to be happy. The last 100 years would not have been a success if not for the Filipinos who made Coca-Cola part of their everyday lives,” said Guillermo Aponte, president and general manager, Coca-Cola Philippines.

Once again, Coca-Cola made happy history with a massive nationwide concert party for the Filipino youth to celebrate its 100th year in the Philippines - the Coca-Cola Concert ng Bayan!

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