adidas celebrates the iconic UltraBOOST with a limited edition re-release of the first-ever UltraBOOST

Globally renowned for its superior comfort and cutting-edge design, adidas Running celebrates the legacy of the UltraBOOST with an exclusive re-release of the silhouette that revolutionized running footwear forever when it launched back in 2015.

Returning to the streets in the same iconic black and dark purple colorway, the limited-edition silhouette is an exact replica of the very first UltraBOOST that re-defined the industry three years ago. Its BOOST sole is the leading technology in the running shoe space, offering runners ground-breaking energy return, superior cushioning and adaptability. A high-tech heel cap enables free movement of the Achilles tendon, and complements the minimalist and stylish Primeknit upper. This technology is flexible and breathable, with added ventilation holes, meaning a perfect fit for a better run.

The UltraBOOST launches in-store and online on December 1st for P9300. To find out more, please visit: adidas.com/UltraBOOST. Follow the conversation on Instagram, Facebook and Twitter and using @adidasRunning and #UltraBOOST.