4th PHILSME EXPO at the PICC

Around 18,000 people are expected to grace this year’s three-day Philippine Small Medium Enterprises and Franchise Expo (PHILSME EXPO 2012) at the Philippine International Convention Center in Pasay City from May 11-13.

The event, the fourth of the yearly expo, will showcase various products and stakeholders in the SME sector. Organized by the Trade Advertising Exhibitions & Conventions International Inc. (TRADECON), the three-day expo hopes to serve as a venue for product exposure in the domestic and international markets and a link among industry players.

SMEs play a major role in the country’s economic development as they contribute to the creation of business opportunities, generation of employment, and linkages to existing industries both here and abroad.

As of 2009, small and medium enterprises comprise 99.6 percent of the almost 80,000 business enterprises operating in the Philippines, according to data by the Department of Trade and Industry.

Sixty-three percent of the labor force earns their living through SMEs. While most of the jobs generated by the sector can be found in the National Capital Region, SMEs also propel employment in rural areas especially in economic zones spread around the country.

Aside from product showcase and a venue to link market players, the exhibit will also provide opportunities for idea exchange and product demos for budding businessmen.

A great deal of free services, workshops and seminars, classes and new product launches will also be highlighted during the expo as it promises to be the right avenue to increase the exposure of SME products in domestic and foreign markets, and to improve the distribution of SME products between local manufacturing and trade sectors as well as within each sector.

Various SME players from direct selling, agriculture, hotel and restaurant management, banking, marketing, insurance and service providers will be setting up their kiosks for the three-day exhibit.

At the press conference held recently, Chinkee Tan who is a wealth coach, motivational speaker and host of KBP Golden Dove awardee 92.3 FM Radyo Singko "CHINK POSITIVE" show expressed his support for the upcoming expo and is encouraging each one to awaken their entrepreneurial spirit and engage in business that they're good at and interested in.

We would like to invite all aspiring businessmen and business owners to visit and be part of PHIL SME 2012. For more information, please call 395-5009, 395-5137, 343-3368, or email us at tradecon.inc@gmail.com

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